H&R Block Ridiculous? Yes, Again, And It’s Awesome!
H&R Block's Hipster Tax Crisis campaign not only integrates social media and content marketing well, but helps get the stoic…
social media case study
Jason Falls Overcoming Skepticism On Social Campaigns And Vine
Applebee's latest social media campaign integrates traditional media with social media and leverages Vine to produce new commercials from fans.
What Can Social Media Do For A Traditional Brand?
The 80-something year-old Hambletonian harness race leveraged social media marketing to infuse new enthusiasm for the race and sport. Jason…
Autodesk Scores a Home Run with Gamification
AutoDesk is deeply integrating social elements into their software and business processes to lead social media innovation in their industry.
Nichole Kelly Realtor.com’s Simple Solution Award Worthy
Realtor.com won a Sammy Award for opening the Social Graph to connect customers to trusted real estate agents.
Increasing Customer Spend With A Little Social Media Help
Postcardmania's Valentine's Day promotion serves as a case study in reminding your customers you're there for them.
Why Dell Is Still A Great Case Study
Dell walks the walk, even if using it as a social media case study is, to some, tired and repetitive.
Breast Cancer Gets Glammed
In honor of breast cancer awareness month, I decided to take a look around and...
What One Small Business Has Learned About Digital Marketing
The third of our free pass winners to BlogWorld & New Media Expo was About...
Case Study: Social Media Customers Are More Valuable Customers
Too many companies looking for proof that social media marketing works tend to look at...
Ford One-Ups Itself With Global Focus Launch
Ford Motor Company is arguably one of the most successful companies on the planet in...
From Staid To Social: A Social Media Case Study
Social media marketing, if performed strategically, can do a lot of things. It can effectively...