Lindsay Shearer, Author at Social Media Explorer https://socialmediaexplorer.com/author/lindsay-shearer/ Exploring the World of Social Media from the Inside Out Fri, 18 Sep 2020 03:24:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 Reasons To Hire A Professional Pinterest Ads Agency https://socialmediaexplorer.com/advertising/pinterest_ad_agency/ Wed, 06 May 2020 00:10:58 +0000 https://socialmediaexplorer.com/?p=37023 Pinterest is one of the best platforms to leverage if you are looking to grow...

The post Reasons To Hire A Professional Pinterest Ads Agency appeared first on Social Media Explorer.

]]>
Pinterest is one of the best platforms to leverage if you are looking to grow your business. Pinterest marketing itself is extremely important for brands because it presents a unique branding opportunity that you simply do not get with other platforms. Because there is such a high user-base on Pinterest, it allows brands to create touch-points with people in their targeted demographic that they might not otherwise reach. This is why a lot of major brands are using Pinterest marketing and advertising in their own marketing mix. In this article, we will be going over some of the reasons you should be looking to hire a professional Pinterest ad agency.

Reasons To Hire A Professional Pinterest Ad Agency:

1. Spend More Time On Other Areas Of Your Business

Perhaps the greatest reason you should be looking to offload a lot of the work associated with this type of marketing has to do with the time that you can better spend elsewhere within your business. By delegating the work to a professional Pinterest Ad Agency, you will be able to better spend your time elsewhere in your business focusing on result producing activities. You want to hire an agency that is going to help boost the efficiency at which you are able to run your business.

2. Professional Pinterest Ad Agency Teams Have The Experience

An agency that you hire is going to know exactly what works and exactly what doesn’t work. Simply having this data and information can help them get much better results with their advertising implementation than you would ever be able to get on your own. Unfortunately, when you implement it in the wrong ways, you can end up costing your business a lot of money. By hiring a professional Pinterest ad agency, they will be able to integrate much more effective strategies into your marketing mix which can save you time and money.

3. Pinterest Ad Agency Teams Remain Up To Date

While you might be updated on the different things that are effective with Pinterest right now, you most likely don’t have the right and most in depth information and might not necessarily remain as updated in the future. After all, staying up to date with something so dynamic is easier said than done. By hiring a Pinterest ad agency, you will be able to continue to remain as updated as possible when it comes to the implementation of your campaigns which is only going to assist in boosting their effectiveness.

4. They Have The Tools

Another reason to consider hiring a Pinterest ad agency has to do with their ability and their direct access to using the highest quality and most professional tools. Because they focus on running Pinterest ad campaigns on a daily basis for their clients, they will have invested all kinds of money and energy into tools and establishing systems that produce real results. They have all of the tools that are needed which will allow you to get the best possible results from the ads that you do end up running.

5. Higher Conversions

While you could always attempt to implement Pinterest marketing into your own advertising and marketing efforts, you are not going to be able to achieve the same kind of conversions like a professional company. You simply won’t have the knowledge nor the experience to get the same kind of results. Because of this, you will benefit from hiring a professional agency and specifically a Pinterest ad agency by generating much higher conversions which can help you get the best results out of your ad spend. Being able to optimize your ad spending is crucial when you are a company that is advertising on a limited budget as it is. Not to mention, it is going to improve your bottom line which is the number one goal as a business.

6. They Have Proven An Ability To Succeed

While you could always attempt to handle the efforts in-house or even hire someone to handle it for you, by leveraging a professional and specific Pinterest ad agency with proven experience, you are going to be putting your money in good hands. Hiring a company that has a proven ability to succeed with their clients should help you rest easy knowing that your company’s ad spend is in good hands and that you are spending your money wisely.

7. Reporting

Whenever you are hiring a company like this, you want to ensure that you are going to be getting full transparency. The greater the transparency, the better the results you will be able to get from it. By hiring a specific channel Pinterest ad agency that is going to deliver optimized reporting for the Pinterest Platform specifically, you will be able to leverage that reporting in order to see where you are succeeding and where you could use improvement. Having access to this data is only going to help you in other areas of your marketing and advertising. A company that can provide high-detail reporting is going to be an invaluable asset to your business.

8. Identifying Keywords

One of the most important things to running a successful advertising campaign on Pinterest is knowing what keywords to target and what keywords to avoid. They will have much more experience and better tools that they can leverage in order to quickly and accurately identify the best keywords to use. This alone is reason enough to consider hiring a professional Pinterest ad agency because they will be able to single out one of the most important things to factor into the equation when it comes to succeeding with your advertising spend on Pinterest.

As you can see, Pinterest as a platform is an exceptional tool that you can leverage in order to experience growth in your business. It is a platform that a wide variety of ecommerce and information product businesses should be investing in. It is especially good for businesses that are looking to improve their branding. Pinterest offers a unique branding opportunity that emphasizes on visual branding which not all platforms do. By using Pinterest and by leveraging the experience of a professional Pinterest ad agency, you should be able to experience significant gains in the growth of your business as a whole. It is a platform that you shouldn’t ignore if you want to achieve success in today’s digital landscape.

The post Reasons To Hire A Professional Pinterest Ads Agency appeared first on Social Media Explorer.

]]>
What Makes Kajabi a Must-Have Software Application for Online Businesses & Social Media Marketing? https://socialmediaexplorer.com/digital-marketing/kajabi/ Tue, 05 May 2020 23:38:29 +0000 https://socialmediaexplorer.com/?p=37021 Thousands of entrepreneurs are turning to online businesses as it requires comparatively less money to...

The post What Makes Kajabi a Must-Have Software Application for Online Businesses & Social Media Marketing? appeared first on Social Media Explorer.

]]>
Thousands of entrepreneurs are turning to online businesses as it requires comparatively less money to start a company and using social media as their main form of marketing. Kajabi has a powerful all in one solution for all of your online business needs. But you still need software applications that would help in conducting business activities. Instead of buying software applications individually for payments, order placement, and website surfing, you can use Kajabi‘s ready-to-go, all-in-one platform that has everything that your startup needs and can easily support both organic & paid social media marketing.

Kajabi facilitates customer engagement, marketing, and sales, thus making it easier for you to take care of your business using one software application only. Since Kajabi is compatible with Stripe, your customers can perform straightforward electronic payments within a few seconds. Kajabi also allows you to build landing pages and custom forms to simplify your marketing strategies. It offers various built-in integrations with different applications, such as Google Analytics, Infusionsoft, and MailChimp, enabling you to manage your online products seamlessly.

Features of Kajabi

Kajabi should be your go-to software if you want to start an online business. It helps you save hundreds of bucks since you don’t need to buy software applications individually. In addition to saving money, this application provides tons of other features.

1. Build your website

You can create a professional website that establishes your brand. With the strongest possible security, Kajabi makes your website safe and secure for your customers. Plus, it provides one-click marketing sequences that generate marketing templates with built-in pipeline blueprints. Also, its unlimited hosting services allow you to upload photos and videos on your website without worrying about storage space or bandwidth limitation.

2. Grow your following

Kajabi not only provides you with a platform to sell products online but also helps you implement your marketing strategies. The landing pages you create using Kajabi captures your visitors’ contact details so that you can email them later about your company’s products and services. Moreover, it only takes a few clicks to make your landing page go live. You don’t need a developer to do that for you. It comes with a library full of mobile-ready landing page templates, such as upsell pages, download pages, webinar pages, optin pages, and sales pages.

3. Sell your products

The ultimate objective of using Kajabi is to sell products without too many hassles. Thanks to its built-in features, you don’t need to worry about promoting your products. It offers an all-in-solution to make your business activities easier. With an integrated checkout system, customers can make payments from all over the globe using PayPal or Stripe. Even you can pay for using Kajabi with these two widely-used payment modes.

In addition to integrated checkouts for faster payments, Kajabi also provides 1-click upsells. This allows your customers to buy more from your site, enabling you to make more profit. You can place the upsell page strategically in your site so that customers can’t ignore that webpage before leaving your website. For example, you place your upsell page just before the payment page. This allows visitors to check out the offers on the upsell page before moving to the payment option.

Sometimes visitors add products to their carts but they don’t checkout to the payment page. They leave your website without placing their orders. Kajabi doesn’t approve abandoned carts. It will try to improve your conversion rate by sending automated emails to visitors who abandoned their carts to remind them of completing their orders.

You can provide free trials of online classes to students before asking them to subscribe. Kajabi is an excellent online business platform that allows you to sell online classes also. Free trials would make students want to check out your classes before deciding whether they should pay for monthly subscriptions or not.

4. Automate your marketing

You can operate your business on autopilot mode usingKajabi. It sends one-time email broadcasts to all your visitors. You can add call-to-action buttons and images to make the emails look attractive. Apart from sending call-to-action emails, you can also send automated emails with follow-up sequences. It can increase your conversions by reminding visitors what they are missing out.

With automated marketing, you can skip the manual process of sending emails to Kajabi and focus on improving your products and services. However, you may personalize the emails by using segmentation so that your customers feel that you are not sending generic emails.

Benefits of Kajabi

Over the years, Kajabi has become one of the most sought-after applications when it comes to starting an online business. Its all-in-one concept helps entrepreneurs to spend less and increase their chances of earning more. The features of this application speak volumes about why it is so popular for startups. Let’s take a look at some of its benefits to know more about this software.

  1. Kajabi allows you to develop engaging content on your landing page. You can add images, PDF files, audio clips, videos, and digital downloads to make your site attractive. With a simple drag-and-drop feature, it hardly takes a few minutes to develop engaging content for your visitors.
  2. Quizzes keep visitors engaged on your site and make them want to explore all the other pages to find out the correct answers. You can add questions on your landing page and provide answers on different product pages. This is a trick to enable visitors to check out all your products and services. Kajabi does this masterfully & increases the chances of converting a visitor into a customer no matter where they are coming from, especially social media.
  3. It is easy to connect your product with your marketing strategy using Kajabi. With other platforms, you may need to use different applications or start an email campaign manually. Kajabi takes care of all that automatically. It keeps your products and email marketing under one ecosystem, thus making the path from sending marketing emails to receiving orders smooth.
  4. Kajabi helps you develop an SEO-optimized website. This means people will be able to find your website easily in search engines.

Kajabi is one of the best software applications for online businesses. It not only streamlines your business activities but also helps you save hundreds every month that you would otherwise spend on marketing and SEO services. Use Kajabi today to give a kick-start to your online business and monetize your social media connections!

The post What Makes Kajabi a Must-Have Software Application for Online Businesses & Social Media Marketing? appeared first on Social Media Explorer.

]]>
Sparkling Ice Creates Campaign to Celebrate Hometown Heroes https://socialmediaexplorer.com/content-sections/cases-and-causes/sparklingice/ Fri, 01 May 2020 21:49:17 +0000 https://socialmediaexplorer.com/?p=36987 Sparkling Ice announced its first Cheers to Heroes campaign On April 13th, 2020. Sparkling Ice,...

The post Sparkling Ice Creates Campaign to Celebrate Hometown Heroes appeared first on Social Media Explorer.

]]>
Sparkling Ice announced its first Cheers to Heroes campaign On April 13th, 2020.

Sparkling Ice, made by PNW beverage company, Talking Rain, has launched a national campaign and contest to bring recognition to America’s hometown heroes. To truly honor and celebrate these everyday superstars from across the nation, Sparkling Ice is asking consumers to nominate a friend, peer, co-worker, or neighbor who is considered an everyday hero. The selected contest winner(s) will win a cash prize. 

_______________

How the Contest Works

The Cheers to Heroes campaign was created to celebrate and give back to both local and military heroes.

Throughout the campaign, Sparkling Ice is holding a contest and sweepstakes to honor veterans, first responders, nurses, janitors in hospitals, grocery store workers and many others who put their own lives at risk to go to work and serve the public during the unprecedented time of COVID-19. In a statement, CEO Chris Hall pointed out that Americans have worked hard to come together to prevent the spread of COVID-19 and care for one another in the recent months. He said that Talking Rain, the parent company of Sparkling Ice, has a focused mission to give back to the community and provide much-needed support for those Americans who make so many daily sacrifices.

Hall added that Talking Rain and Sparkling Ice hope the Cheers to Heroes campaign will bring some much-needed joy and happiness to all of America’s communities.

The Cheers to Heroes campaign contest launched on Monday April 13th. Individuals from communities across the United States can nominate a deserving friend, family member, neighbor or colleague for a chance to win $10,000. Submissions are allowed now through June 14th.  During the entire month of July, people can cast votes for the candidates of their choice. At the close of the contest, Sparkling Ice will identify the top three submissions. The hometown hero with the highest vote count will be announced as the winner of the Cheers to Heroes contest on August 7th, 2020. The person responsible for nominating the winning local hero will also receive $500. To submit a nomination or to find more details on the contest and eligibility, visit www.sparklingice.com/cheerstoheroes.

As part of the Cheers to Heroes campaign, Sparkling Ice has partnered with the Honor Flight Network, a non-profit that supports veterans, to release limited-edition case wraps and a new Fruit Punch flavor. These patriotic-themed wraps are being sold in retail stores across the country to promote Honor Flight and the Cheers to Heroes campaign contest.

About The Campaign Partners

Talking Rain

Talking Rain is a Washington State based beverage company that has been an industry leader in giving back for many years. Talking Rain manufactures a wide range of beverages with innovative flavors and combinations. Sparkling Ice, one of its top-selling beverages, is a zero-calorie sparkling water made with real fruit flavors, colors from natural sources, antioxidants and vitamins. The Sparkling Ice brand expanded its portfolio and in 2019 with a line extension, Sparkling Ice +Caffeine. Sparkling Ice +Caffeine is available in 6 flavors and contains 70mg of caffeine from natural sources.

Honor Flight Network

Another part of the Cheers to Heros campaign is Sparkling Ice’s partnership with the non-profit organization, The Honor Flight Network. The Honor Flight Network was created to honor America’s veterans by providing them free trips to Washington D.C to tour the memorials built in their honor. Sparkling Ice has worked with Honor Flight Network for five consecutive years to raise over $350,000 and sponsor more than 350 veteran trips to the nation’s capital. Currently, the Honor Flight Network is serving Vietnam War, Korean War and World War II veterans. Although the network has temporarily paused flight trips due to the pandemic, it plans to resume as soon as health officials say that it is safe to do so. The Honor Flight Network made this decision to help protect veterans.

The post Sparkling Ice Creates Campaign to Celebrate Hometown Heroes appeared first on Social Media Explorer.

]]>
Caring for Nursing Home Residents in the Age of CoVid19: Can Digital and Social Media Technologies Be of Use? A Conversation with Nadia Kiderman https://socialmediaexplorer.com/content-sections/news-and-noise/nadiakiderman/ Fri, 01 May 2020 15:52:38 +0000 https://socialmediaexplorer.com/?p=36982 It is no secret that the CoVid-19 pandemic has brought enormous hurt and fatalities all...

The post Caring for Nursing Home Residents in the Age of CoVid19: Can Digital and Social Media Technologies Be of Use? A Conversation with Nadia Kiderman appeared first on Social Media Explorer.

]]>
It is no secret that the CoVid-19 pandemic has brought enormous hurt and fatalities all across the United States. An issue that has not gotten adequate attention, is the impact it  has caused on older people being served by nursing homes. With the weight of this crisis persisting, we had the pleasure of interviewing Nadia Kiderman, a healthcare professional with decades of experience navigating the waters of patient care for the elderly.

One of the issues we were particularly interested in was how elder care facilities could utilize any of the many advancements in digital and social media to mitigate the loss of life and incredible devastation this pandemic has wrought on the residents of their facilities.

Lindsay: We know how busy your schedule is, especially during these precarious times, and appreciate you taking the time to sit down and share your insights with our readers.

Nadia Kiderman: It’s my pleasure. Raising public awareness of what’s presently taking place to our population’s most vulnerable is a public service. And I must say, the media deserves a great deal of recognition and praise for the pivotal role they have played in highlighting the awful plight of residents in so many assisted living and nursing home facilities across the nation. This is truly a tragic situation that has proved devastating and fatal for our nation’s most vulnerable. They are a segment of the population that we ought to be taking every extra precaution imaginable to protect. They are not to be neglected, under any circumstances whatsoever. 

Lindsay: Following the guidance of regulators, advocates for the rights of residents have been precluded from visiting facilities to monitor the situation. What are your thoughts on this development?

Nadia Kiderman: There is no question that these are unprecedented times that in some cases necessitate unprecedented precautions. Having said that, we as a society and those advocating on behalf of residents more generally, cannot afford to allow this development to lead to mistreatment on the part of the staff of nursing homes.

Lindsay: How do you manage the balance between protecting the health of monitors and patient advocates while still ensuring that there is nevertheless some oversight of residents in these facilities?

Nadia Kiderman: There’s no question that it’s a delicate balance. But nonetheless, it’s one that we have to invest far more effort into striking. The need for ensuring residents’ safety and health are preserved is paramount.

Lindsay: Over two million people live in roughly 45,000 nursing homes and assisted living facilities; what portion of these residents would you say are being mistreated?

Nadia Kiderman: While many in the industry do strive for providing the highest quality of care, it’s natural that less inspections and limited oversight leads to a destructive combination. Having said that, this is of course a situation where the health and safety of visitors and monitors has to be taken into account as well.

Lindsay: Of course, during the current crisis, it’s incredibly important that measures are taken into account in order to identify and monitor the spread and reporting of Covid-19 outbreaks within assisted living facilities. What are some procedures that you might recommend?

Nadia Kiderman: Many states have already imposed requirements on nursing homes to inform residents and their loved ones of any Covid-19 cases in the facilities. Those cases are similarly required to be reported to the CDC. This data is also being made publicly available, which is equally important so that we’re able to monitor the situation on a national and state-wide scale.

Lindsay: What are the types of nursing home inspections that CMS is affording patient advocates and others?

Nadia Kiderman: Nursing home inspections are focusing on the control of infections and those incidents that are being categorized as “ immediate jeopardy,” which account for the most serious of violations. Having said that, it’s important that your readers know that most nursing health violations are regarded as “less severe”, and many unfortunately do involve serious and in some cases devastating harm to residents.

Lindsay: Even during these frightening times that surely necessitate the sort of restrictive measures that have been put on families’ abilities to see their loved ones; are there still some sort of alternative routes that families can take to communicate with their loved ones?

Nadia Kiderman: There are some nursing homes that are allowing window visits, that provide families the ability to have face-to-face interaction with their loved ones inside the home. Unfortunately though because of the health dangers posed by this situation, even those are being severely limited. Of course, many nursing homes are connecting residents and their families through facetime, zoom and other similar technologies. Unfortunately that is not an adequate solution to most families; and understandably so. But then again, these are unprecedented times. Let’s hope this crisis ends soon, for all parties involved.

The post Caring for Nursing Home Residents in the Age of CoVid19: Can Digital and Social Media Technologies Be of Use? A Conversation with Nadia Kiderman appeared first on Social Media Explorer.

]]>
Ryan Brucato – Venture Capitalist Talks Recession, Covid-19 Investment Strategies, and More. https://socialmediaexplorer.com/content-sections/movers-and-makers/ryan-brucato-venture-capitalist-talks-recession-covid-19-investment-strategies-and-more/ Mon, 27 Apr 2020 22:04:43 +0000 https://socialmediaexplorer.com/?p=36960 These are unprecedented and perplexingly strange times for all of us as we cautiously adapt...

The post Ryan Brucato – Venture Capitalist Talks Recession, Covid-19 Investment Strategies, and More. appeared first on Social Media Explorer.

]]>
These are unprecedented and perplexingly strange times for all of us as we cautiously adapt to the onslaught of Covid-19. The financial markets saw a spike in volatility at the onset, which has seemed to taper since. The Federal Reserve slashed interest rates before their scheduled meeting last month and due to supply chain concerns numerous companies have wholly revised their earnings outlooks for the future. 

As we shelter in place, trying to minimize the tidal reach of this viral flood, many people feel forced in front of the television (and the corona-crazy news cycle) for too many hours in the day. With so many headlines coursing, our nerves undoubtedly can get the better of us. In these tense moments, it is only natural to re-assess personal investment strategies in an attempt to save what little funds are left.

So, I asked Ryan Brucato, the expert investment professional and founder of both RB Milestone Group and EMBR Capital, his intensely successful single-member venture capital fund… a few questions.

If you do not remember the name Ryan Brucato, understandable perhaps, but my recent research very clearly recalls an interview Brucato gave from 2012 with Investing News Network alongside then Chief Investment Strategist of JP Morgan Asset Management Rebecca Patterson. In the interview, a young and intuitive Ryan Brucato correctly predicts the eventual surge in lithium demand through the year, you guessed it, 2020.

“…on the demand side, we can expect significant traction for lithium demand driven by increasing production of electric vehicles. China plans to make a million electric vehicles annually by 2015, five million by 2020. In the short run the big

producers have enough resources and capability to meet the demand. However, in the long run [lithium] prices may rise in response to increased demand. The biggest beneficiary will be electric vehicle grade lithium producers. For the marginal explorer, cost of production will be critical.”

                                                -Ryan Brucato, from the 2012 Lithium Market Outlook on Investing News Network

Below, a seasoned Ryan Brucato gives you his take on investing in these unprecedented times and how this could be the moment for smart investors to ‘pick their spots for the long-term.’

Learn more about your investing future from the interview below as financial herald Ryan Brucato puts together a few words to calm and make sense of the rocky corona-laced terrain that the everyday investor like you and me must maneuver through now and into the future.

Will the COVID-19 impact lead to a global recession?

Yes. At this point, the consensus is that a global recession is inevitable. In fact, we are already likely in a recession which will be confirmed formally in the coming months. The question now is: how long will the economic recovery take?

How worried should we be about corporate or consumer debt causing a wide impact on the nature of investing in America? Have you already felt that impact and how?

Corporate and consumer debt is absolutely something that economists, CEOs, portfolio managers and policy makers will need to keep a close on eye on moving forward. In the current environment, debt is buying corporates and consumers time to weather the storm. The question is: at what cost? From a corporate valuation perspective, many companies have experienced significant decreases in underlying share prices. Therefore, many companies are taking the view that it could be advantageous to bolt-on short term corporate debt in an attempt to avoid equity dilution. However, in this environment high-yield corporate debt instruments could be toxic as the probability of loan defaults typically increase in lockstep with higher interest rate obligations. Standstill operations will make it even harder to fulfill loan obligations as well. At the end of the day, loans are temporary solutions that will need to be remunerated with corporate cash flows. That said, stimulus-imposed loan instruments that offer a loan forgiveness covenant, such as the Paycheck Protection Program (PPP), is very attractive and should be the first place that small businesses seek temporary corporate refuge.

Which market sectors will see/are seeing less volatility? Why?

Volatility is changing by the day, but historically safe-haven investments such as precious metals and FX offer relatively less volatility exposure in this type of environment.

What are the biggest changes that will need to be made in investing strategy to come out a winner after Covid-19?

COVID-19 has changed the way we function as a society, which could have lasting effects after the pandemic has dissipated. Finding opportunities that have strong core fundamentals that can also flourish in a remote setting present a seemingly de-risked value proposition.

What kind of impact with the government’s fiscal stimulus has on American investing? How Will it affect your business?

Stimulus-imposed loan instruments that offer a loan forgiveness covenant, such as the Payroll Protection Programs (PPP), is very attractive and should be the first place that small businesses seek temporary corporate refuge.

How can investors make money during COVID-19?

Some sectors that have captured consumer (and investor) appeal include: online education, consumer software, home/streaming entertainment, and PPE services.

When can you expect markets will normalize? Why?

Stock markets have experienced a healthy bounce from the March lows. Ironically, economic data continues to manifest a more seemingly gloomy picture. As corporate operations normalize in the coming months, improved economic data will follow. The consensus is that economic progress will return in H2.

What advice would you give to all investors right now?

Recessions are cyclical and while it is natural to feel worried about depleting 401k, 529 and brokerage account balances, this is when players pick their spots for the long-term. Weigh the data and don’t get emotional.

About Ryan Brucato

Ryan Brucato’s background is largely entrepreneurial. In early 2009, he founded the corporate communications and management consulting firm, RB Milestone Group LLC, and currently sits on its Advisory Board. He has been responsible for starting numerous private ventures throughout his career and has advised hundreds of public and private companies globally. He has a deep-rooted proficiency in international trade, corporate finance and M&A.

In 2012, Mr. Brucato founded what is now EMBR Capital LLC, a single-member family office and venture capital fund based in Greenwich, CT, USA. EMBR partners with exceptional founders and management teams with unique insights, through all phases of growth. Mr. Brucato has a passion for international business and aligns much of EMBR’s fund allocations with entrepreneurs and management teams that echo the same mindset.

Since 2017, he has completed over 80 EMBR investments into over 50 companies that operate on 6 continents. Mr. Brucato has directed much of EMBR’s investments into companies focused on: cannabis; diversified natural resources; healthcare; renewable energy; technology and telecommunications. He is also dedicated to funding socially and environmentally impactful businesses worldwide. Over the years, he has been noted in many leading publications, including: Fox Business, Gold & Minerals Gazette, Bloomberg, HazMat Magazine, Resource Investing News, The Financial Review and BusinessWeek. Mr. Brucato resides in Greenwich, CT with his wife and two sons. He enjoys spending time with family, regularly attending local CrossFit classes, participating in triathlons and skiing.

About EMBR Capital LLC

EMBR Capital LLC (“EMBR”), is a single-member family office and venture capital fund based in Greenwich, CT, USA. EMBR partners with exceptional founders and management teams with unique insights, through all phases of growth. Mr. Brucato has a passion for international business and aligns much of EMBR’s fund allocations with entrepreneurs and management teams that echo the same mindset.

Since 2017, EMBR has completed over 80 investments into over 50 companies that operate on 6 continents. EMBR has directed much of its investments into companies focused on cannabis; diversified natural resources; healthcare; renewable energy; technology; and telecommunications. EMBR is also dedicated to funding socially and environmentally impactful businesses worldwide.

About RB Milestone Group LLC

In 2009, Mr. Brucato founded RB Milestone Group LLC (“RBMG”). RBMG is a boutique corporate communications and management consulting firm that is based in the United States, with offices in Stamford and NYC. Mr. Brucato currently serves as an Advisory Board member for the firm. RBMG advises emerging cross-border clients who are publicly traded on the TSX, TSXV, CSE, ASX and AIM. RBMG refines communications strategies, weighs data and advises clients on how to penetrate new markets.

They help clients target and secure relationships with niche US stakeholders and key industry strategics globally. RBMG partners with clients across a wide range of industry segments, including: cannabis; cleantech; consumer goods; crypto; fintech; healthcare; metals & mining; professional services; renewable energy; and technology. RBMG was recognized by O’Dwyers as being one of America’s top 12 IR firms of 2020.

The post Ryan Brucato – Venture Capitalist Talks Recession, Covid-19 Investment Strategies, and More. appeared first on Social Media Explorer.

]]>
How My Dad, Gary Kaplan and I Spent Our Indian Vacation https://socialmediaexplorer.com/content-sections/movers-and-makers/gary-kaplan/ Tue, 03 Dec 2019 00:51:05 +0000 https://socialmediaexplorer.com/?p=35927 There are many fathers who travel to different countries for business, but I imagine there...

The post How My Dad, Gary Kaplan and I Spent Our Indian Vacation appeared first on Social Media Explorer.

]]>
There are many fathers who travel to different countries for business, but I imagine there are not many dads who do it the way my dad does. My dad, first and foremost, dedicates vacation time to visit slums and impoverished areas of Mumbai to see how people are living first hand. 

He gives out food, essential supplies and clothes, and donates his time, money and services wherever needed. However, if you are Gary Kaplan, that is exactly what you are doing.

On a recent family trip to India, my dad, who is a very busy international businessman and the founder of three separate charitable foundations, that basically operate on three different continents providing for the underserved communities he encounters, had several days of back to back business meetings on the books during our stay in India. What my dad did not plan out was the hours and hours of meal handouts that we would give away as a family to men, women, and children who lived in the slums. Honestly, other than the list of Gary Kaplan business meetings scheduled, my dad had nothing technically planned but a Kaplan family Indian dining experience.

Little did Gary Kaplan, (that’s my dad) know, but while walking down the street on his first day in Mumbai, he would meet a man that he and I would end up devoting the entirety of the next several days of their vacation to helping.

As my dad was walking through the streets of Mumbai, debating the consumption of particular street foods and his chances of coming down with food poisoning in the process, he came across a young man giving tours of the slums. Being his first time in India, when the man asked if he wanted a tour he said why not. He introduced himself to the guide as Gary Kaplan and was promptly taken through one of the larger slum areas in Mumbai, and the area where the Academy Award-Winning Bollywood film Slumdog Millionaire was filmed.

The young guide explained that this area of Mumbai called Dharavi was known as an ‘industrial slum’.The young tour guide then went on to explain that there could be as many as 60,000 structures, most basically were shanties, and probably about 1 million citizens living and working on a patch of land that was barely two-thirds the size of Central Park. Finally, the tour guide proceeded with the tour telling my father all the different ways in which the community members were working and thriving together:

He showed my dad the 13th Compound which was made up of Mumbaikars that worked in the recycling industry. 80% of Mumbai’s plastic waste is recycled in 15,000 or so single-room factories by countless citizens.

Many of the buildings they passed were owned by landlords in Dharavi, whose structures were unauthorized by the government. These landlords rented their space room by room and most were made up of garment industry workers packed into small spaces, creating and packaging much of the brand-name clothing that is shipped to the world’s developed markets and sold at insane markups.

The tour guide explained that the slum had become the hub of some of India’s finest small-scale Industries and Factories made up of skilled craftsmen in the Leather, Wax Printing, Aluminum Brick-Making, and Pottery-Making industries.

As my dad walked through this industrial area, he realized that this was not matching the perception that he had always had of a slum. The more of the area he saw the more he understood that Dharavi was an impoverished area, but an area where most people were working hard and getting their basic needs met.

Being that the Gary Kaplan motto is always ‘what can I help with now,’ my father asked the tour guide if there were other parts of Mumbai, other slum areas where people were in greater need. He explained that he was in search of a community that he could help or a group of people he could feed.

Instantly, the tour guide disappeared into the ‘slum’ and when he returned he told my dad about areas where you could purchase food for the poor.  There were areas where you could buy pre-made meals and hand them out. With unoriginal, but always exciting Gary Kaplan enthusiasm, my father said “Let’s Go” and urged the young tour guide to abandon his post and take him there.

The first place they went to was a girls-only orphanage where my dad and his new tour guide friend provided lunch for a group of around 60+ young girls. Feeling good about the days work so far and not wanting to be done they followed a group of boys living at a Mosque. At the Mosque, they handed out another 40+ meals. Still not done, my dad ended his slum tour handing out another 50+ meals to any random poor man, woman, or child on the streets. Interested in his experience and enjoying the opportunity to be of assistance he asked if his guide could arrange something for tomorrow. Knowing that his daughter (me) would be joining him in Mumbai, for a short break/visit from her own India trip, he gave his new friend, Torab, a sort of homework assignment of finding an area where he and I could put together bags with a few basic needs for some of the more poverty-stricken families.

That night when I arrived,  my dad and I spent a relaxing night inside, ordering room service. We even watched the new X-Men movie.

The following day I knew what was in store, so I put on my Gary Kaplan-sized helper hat and my dad and I met “Torab”, in the  hotel lobby and went over the day’s plan:

Off to the black market or wholesale area of Mumbai, we found a towel vendor from whom we bought 100 towels and 100 bags. This was only the beginning of the ‘Goody Bags for Impoverished Families’ outreach. As the towels and bags were being prepared for pick up, my dad and I, and Torab set out to find 100 toothbrushes, toothpaste, and soaps to add to their Gary Kaplan-style care packages.

As we finished up gathering the items needed for the care packages, we passed a building full of small, but chaotically loud voices. Only Indian children could be the owner of those sounds and that kind of decibel output.  Of course, children being my dad’s very favorite to help,  he 

STEP 1) Asked if it was a school,

STEP 2) Asked if we could come in and check it out, and then my father, the one and only Gary Kaplan,

STEP 3) Asked if we could help by providing the children of the school with anything that they might ‘need’ at the moment. We were promptly introduced to the headmaster who was happy to take us on a short tour through the school and share the community and the schoolhouse’s needs…

And in pure Gary and Remy Kaplan style, the cycle of giving began again.

After a morning of preparing gift bags and touring a school, the real fun finally began. Torab took us to the most impoverished areas of the slums where families of 5 or more were living on the side of the road or in tiny 4×4 tin shacks, literally shacks stacked on other shacks. It was quite a site. We found a local who was happy to help us share with the community. He went by all the living quarters and had one person from each family come line up to receive a gift bag or two for their home. As Torab and our new friend helped hand out gift bags for the house, my dad and I began handing out lollipops and toothbrushes to all the children in the area. Truthfully, the smiles and excitement on their faces is the true reason we make giving part of our family trips. In fact at the end of our day of giving, my father’s only requirement for the school house’s donations was that when the donations and bag of candy arrive the following day the headmaster keep in touch and email us a picture of all the kids holding a lollipop with a smile we knew would be on their faces.

The post How My Dad, Gary Kaplan and I Spent Our Indian Vacation appeared first on Social Media Explorer.

]]>
David Steinberg Zeta Global CEO Bio https://socialmediaexplorer.com/content-sections/movers-and-makers/david-steinberg-zeta-global-ceo-bio/ Wed, 27 Nov 2019 04:31:09 +0000 https://socialmediaexplorer.com/?p=35888 David Steinberg is a highly talented, driven individual with a vision for his workers and...

The post David Steinberg Zeta Global CEO Bio appeared first on Social Media Explorer.

]]>

David Steinberg is a highly talented, driven individual with a vision for his workers and the future. Born in 1970, he’s been the force behind many successful business ventures in the modern world. Perhaps best known as the founder of Zeta Global, he’s always in search of new challenges and new opportunities. This company is but one of the many ventures that have seen his star rise and his accomplishments acknowledged. His long career began back in 1993 when he founded his first company. Since that time, he’s been one of the most important forces in the world of technology and other industries. Zeta Global is valued at over $1.4 billion and has annual revenues of more than $300 million.

His Early Life

Seeking to use his talents, David Steinberg headed off to earn a degree at Washington & Jefferson College. A private college in Washington, Pennsylvania with a focus on the liberal arts. This background provided him with the right tools he needed in order to begin his career in business. After graduating in 1991, Steinberg started a company of his own scant two years later. Sterling Cellular, Inc began as a venture in which he ran out of his parent’s basement. Their home in a suburb of Washington, D.C. was the place ideal for a start. His parents helped with a loan. He also found capital with help from the use of credit cards. By the time it had been in business for a single year, the company enjoyed over a million in revenue.

A New Venture

Four years after starting this company, it had a dozen locations and over twenty-two million in sales from happy clients. David Steinberg was not satisfied, he wanted to harness the power of the internet to bring in even more sales. To that end, he broke up the company. He sold off the company’s retail, in-person locations and then founded a new company: Inphonic, Inc. Inphonic, Inc took off just as quickly as the first company he started. Within a seven-year period, it had hundreds of millions of dollars in revenue and became the world’s largest seller of phones on the net.

His Work at XL Marketing Corp Pre Zeta Global

In 2007, he began another venture that allowed him to use his talents once again. CAIVIS Acquisition Corp allowed him to use his talents for spotting companies with potential and bringing his own spin and capital to help them see new opportunities. They purchase small companies and help them grow via the use of varied media including the internet. David Steinberg is able to provide such companies with services they need such as human resources to help them expand into new markets and find capital. Part of his goal is to help with expansion and thus increase their overall market value. This strategy led to his ongoing involvement with Zeta Global. It’s a position he holds today where he occupies the much-valued role of company Chief Executive Officer. He has continued to raise capital for the company today.

The post David Steinberg Zeta Global CEO Bio appeared first on Social Media Explorer.

]]>
Hamed Wardak And Valen Of Wicked: A Dual Identity https://socialmediaexplorer.com/content-sections/movers-and-makers/hamed-wardak-and-valen-of-wicked-a-dual-identity/ Sun, 24 Nov 2019 00:55:21 +0000 https://socialmediaexplorer.com/?p=35864 Hamed Wardak grew up a gifted child who showed promise of a unique intellectual prowess...

The post Hamed Wardak And Valen Of Wicked: A Dual Identity appeared first on Social Media Explorer.

]]>

Hamed Wardak grew up a gifted child who showed promise of a unique intellectual prowess at a very early age. With a short and varied professional life behind him, Hamed Wardak has not only demonstrated intellectual courage, but chameleon-like agility of thought combined with a focused, creative approach to his professional assignments that commonly places Hamed one step ahead of the curve.

When Success Is Engrained From the Beginning

Hamed Wardak was born the son of Defense Minister Abdul Rahim Wardak in Kabul, Afghanistan, in 1977. He spent the better portion of his developmental years between Pakistan and the United States.

Hamed Wardak graduated valedictorian of his class at Georgetown University in 1997, earning a degree in Government and Political Theory. Hamed Wardak was also the first student from Georgetown University to receive the prestigious and historic Rhodes Scholarship upon graduating.

Following his reliable educational performance in the United States, Hamed Wardak immediately return to his native land of Afghanistan to help those that were in need during the Afghan Civil War. After fighting the good fight for his country’s freedoms, Wardak promptly returned to the USA and positioned himself quickly as a business leader with global reach working for corporate heavyweights like Merrill Lynch and Technologists Inc. Technologists, Inc. acted as a social architect and contractor for the United States Government, constructing and sustaining business development endeavors in connection with the US Department of Defense and the United States Agency for International Development (USAID). Under Hamed Wardak’s authority, Technologists, Inc. generated $44 million in design and manufactured numerous international deals to benefit Afghanistan.

The Entrepreneurialism of Hamed Wardak

Absorbing many lessons from the corporate world, Wardak saw a creative adventure at his fingertips. Taking a sharp right turn from the corporate monologue, Wardak embraced his entrepreneurial readiness and moved on to create his clothing line, Ludas Athletics, specializing in athletic apparel. Hamed Wardak spent his days planting and watering the seeds of his growing business, but when the entrepreneur finished at the office for the day, Hamed Wardak did not quit there. Wardak picked up his socially-attuned pen and began moonlighting as a contributing editor for The Huffington Post.

Undercover Philanthropy

Furthermore, Ludas Athletics was not your run of the mill apparel brand. Hamed Wardak strategically built and used his new business as a platform to raise global awareness of many philanthropic efforts that Wardak had begun to work and fight for from a very early age. Hamed Wardak became an instrument of change for the refugee population of the world, devoting not only his time and innovative ideas to their plight but by reserving Ludas Athletics profits for the UN refugee agency, UNHCR.

As far as philanthropy is concerned, Wardak assists in easing the lives of suffering refugees displaced from their homeland just as he was at a young age. Wardak also devotes a portion of every week developing educational opportunities for the underprivileged and underserved youth across the globe. This charitable work consistently colors and refocuses Wardak, driving him to make the life-altering professional choices that he has made.

When asked how to build a successful business, Hamed Wardak emphasizes that it is critical to find the best possible talent, no matter the enterprise. Moreover, he believes the best possible talent should come equipped with a giving heart ready to work hard in pursuit of both professional and philanthropic achievements. Wardak believes many young people are moving into the professional workforce today who have an army of highly-developed skills and a giving, empathetic nature. Still, employers do not always take the time or make an effort to seek them out.

What Keeps Hamed Wardak Motivated?

So much success at such an early age begs the question: How does Hamad Wardak keep himself motivated? He says that doing well comes, in part, from feeling well and taking good care of oneself both physically and from an emotional perspective. He follows a strict physical regimen that includes early morning sessions at the gym that can run up to three hours or more. Wardak also uses his passion for his work, the techno/electronica music that Valen of Wicked creates every day to energize and excite him.

Who is Valen of Wicked?

Today, Hamad Wardak produces cutting-edge and culturally-focused techno music. The name of his performance alias is Valen of Wicked. Valen of Wicked’s musical landscape is raw yet painstakingly-created, angry yet thought-provoking, and full of the passion that fuels its creator. “Valen” symbolizes the honor and courage of Wardak’s character forged by the many challenges he has overcome in lif0e thus far. “Wicked” taps into the darkness rooted inside all of us. In the case of Hamed Wardak or Valen of Wicked, this darkness begins to shine as he channels it into a mesmerizingly authentic musical supply that can be heard throughout the world in techno music venues from New York City to Rio, from Ibiza to Hong Kong.

Creating high-quality electronic music takes a broad skill set and a significant amount of discipline. Hamed Wardak infuses those qualities along with fastidious self-control and hungry determination that helped him succeed in the business pursuits of his early years directly into his musical endeavors. With a youthful mastery of the software applications, sound production technique, and a deep understanding of the techno music panorama, Hamed Wardak, now Valen of Wicked, is, once again, has set himself ahead of the curve. Hamed’s hard work and focus are paving the way for Wicked to quickly becoming a staple within the electronic and international music niche.

Meaning and enthusiasm

There are purpose and meaning behind the music created by Valen of Wicked. Wardak sees music as being key to communication between different cultures, and, when he mixes down the right beats, he is speaking a universal language. Additionally, Hamed Wardak believes that music can be an intricate part of any individual’s healing process, whether their pain is physical, spiritual, or a mixed hybrid. Valen of Wicked isn’t about merely entertaining; it’s about bringing people together and sustaining the soul.

The Hamed Wardak Blog

Hamed Wardak’s newest pet project is a blog space that he only took on recently. Hamed Wardak Speaks, or The Hamed Wardak Blog focuses mainly on his new musical craft. Hamed and his team of writers curate all of the content on the site. The blog focuses on a unique and ever-changing electronica sound from every region of the globe. Wardak keeps a close eye on the present techno beat and how that is displaying itself.

There is a new entry on Wardaks’ blog about the Iceland Airwaves Festival. Icelanders hold this annual event in Reykjavik and have since 1999.

Iceland is a country with a population of only 350,000, so it may seem like an unusual place for an event that attracts the very latest and dynamic of the techno world, but that is the case. The country has a history of musical activism that dates back to the 1980s when alternative Icelandic acts like the Sugarcubes protested corporate destruction of the environment in the name of profit, imperialism, and social inequalities through groundbreaking art.

Currently, there is tremendous unease in Iceland as traditional industries such as fishing and agriculture are losing jobs to automation. There is also a spirit of hope that the country can persevere through this time of change by focusing on attracting more tourists to their beautiful country.

The Iceland Airwaves Festival stands as a central symbol of this national resilience, and it is attracting more and more visitors from outside the country, especially from Europe and the United States. Visitors come to the festival to hear techno acts and find themselves attracted to the rugged beauty of Iceland’s rugged landscape. The Reykjavik local government works with the festival’s organizers to create the best possible experience for all.

When Will We See Valen of Wicked on Stage in Reykjavik

Perhaps very soon, Valen of Wicked will get his chance to pay homage to this great country’s fight for their homeland. Hamed Wardak certainly knows a thing or two about that specifically harrowing fight.

The post Hamed Wardak And Valen Of Wicked: A Dual Identity appeared first on Social Media Explorer.

]]>
How to Use Ashley Black’s FasciaBlaster Properly: https://socialmediaexplorer.com/content-sections/movers-and-makers/ashleyblack/ Fri, 15 Nov 2019 20:06:14 +0000 https://socialmediaexplorer.com/?p=35791 Fascia Release for Beauty and Comfort Many people struggle with visible cellulite that only seems...

The post How to Use Ashley Black’s FasciaBlaster Properly: appeared first on Social Media Explorer.

]]>
Fascia Release for Beauty and Comfort

Many people struggle with visible cellulite that only seems to get worse over time. It can be frustrating to try a wide variety of creams, ointments, and exercise to try to get rid of it, only to find that nothing quite works. One reason so many treatments for cellulite don’t seem to work is that they don’t address the underlying issue, the fascia.

Fortunately, relief is in sight. For those who have struggled with trying to get rid of cellulite, or who have chronic muscle soreness that they cannot relieve, the FasciaBlaster is a tool that they will want to try. Designed by Ashley Black, an expert on the fascia systems throughout the body, this product has seen wide acceptance by those who are looking to reap the benefits of healthier fascia function among many, many others..

Ashley Black, the Inventor and Designer of the FasciaBlaster Tool

Fasciology guru, Ashley Black is a fitness and health expert who has devoted herself to helping people have happier and healthier lives. Having overcome a number of illnesses in her youth, including Juvenile Rheumatoid Arthritis and infection by bone-eating bacteria, Ashley Black invested years of research and study to help herself cope with pain for which the medical industry could not provide a resolution. The idea for the  Fasciablaster sprung from this real-life research.

The design for this particular product came from the work Black did with a man who had survived stage 4 Lymphoma, but who needed help with pain relief in the aftermath. After dedicated fascia work, this man, who was himself a supporter of inventors and entrepreneurs, helped her manufacture the first prototypes for the project in 2012. Ashley Black has been selling the tools at a rapid rate ever since.

How it Works

Most people are unaware of what fascia is in the first place, and why it needs to be addressed when treating anything from muscle soreness, migraines, Plantar’s fascitis, sciatica, scar tissue and fibromyalgia to unsightly cellulite and Mommy belly.

Essentially, fascia is the connective tissue that sits between muscle and skin that holds and protects your muscles and organs.When you pull up fried chicken skin the fascia is the membrane you see between the skin in the meat.Some call it the ‘soft skeleton’ or the ‘spanx’ of the human body. While fascia, which is itself made of collagen (makes up the fibrous parts of the fascia, at least), is absolutely necessary for us to live, sometimes it doesn’t function quite properly and can become overly restrictive. Fascia not only sits between muscles and skin, it also penetrates the muscles as well as other structures, like the cobweb-like fascia you see when cutting open a steak or other meat. 

When fascia is thick, damaged, scarred, tight,or dysfunctional in any way blood flow to muscles becomes reduced. This is one major reason many people who are dealing with muscle soreness are really in need of relief for their tight fascia. There are other side effects of poor fascia function, including a low range of flexibility, and visible cellulite. This particular tool is meant to get the fascia working properly again by remodeling it and addressing the root problem.

Pre-Blasting Prep for Maximum FasciaBlasting Performance

When using this product, it’s ideal to warm up your muscles before applying any sort of therapy to the fascia. This can be done through a shower, a session in a sauna, application of a heating pad, or light exercise. Before you begin to use the tool itself, you will want to spray BlasterOil over the area that you are about to FasciaBlast. BlasterOil is essential to the FasciaBlasting process because it gives your skin the proper consistency needed to allow the blaster tool to glide smoothly over it.. Make certain that you do not use your hands to spread the oil out over the target area. Keep your hands oil-free to stay in total control of the FasciaBlaster tool. Running the tool over the surface of the blasting area will spread out the oil as needed. You will then want to run the tool up and down over whichever area of the body you would like for about three to five minutes per area like scrubbing on a washboard. Afterward, you may want to give these areas a light massage. Make sure that you are drinking lots of water, as well.

The Blaster Oil and AfterBlaster Cream

The formulas are packed with scientifically proven ingredients. Since Ashley lives at the beach and is a surfer, the smell reflects that, with the essence of coconut, lavender and a beautiful breeze smell.

Blaster Oil®

The Blaster Oil’s® thickness is ideal for the FasciaBlaster to easily glide on the skin, without absorbing too quickly. The spray nozzle allows you to have dry hands to grip your Fasciablaster tools.

AfterBlaster CreamTM

The Afterblaster CreamTM is light and airy and absorbs quickly allowing you to oil, blast, cream and go. The AfterBlaster CreamTM is chocked full of amazing complementary ingredients and one special ingredient that is backed by our love for science.

Staying Safe during Fascia Therapy

The FasciaBlaster tool was designed for everyday use by people with no prior skill or understanding of the tool, so using it in the recommended way and trying it on a test patch will ensure your safety. If you have pre-existing conditions, make sure to check with a doctor as see if myofascial release is for you. The proper way to use the FasciaBlaster tools are found here https://www.ashleyblackguru.com/pages/tutorial. While this tool can be used for anything from relieving sore muscles to diminishing cellulite, you will want to make sure that you are using it correctly to derive the greatest benefit from it.

Beginners! Try This YouTube Video on for Size – FasciaBlasting 101 – how to use the FasciaBlaster®

When it comes to proper use of this self-use tool, pay particularly close attention to the amount of pressure that you apply (especially if you are a beginner). Your FasciaBlasting movements should stay light and brisk at first and as the fascia tissue begins to open up. You can begin to apply ever so slightly more pressure as your body can tolerate it over time.  As the fascia begins to soften, you will feel harder areas,or areas that feel like gravel that you will want to work your way up to blasting with more pressure for efficacy. Even though it’s tempting, DO NOT START off FasciaBlasting with full deep vigorous pressure.

Use a Light and Brisk motion to begin and slowly work your way into the application of more pressure only AFTER you know your body is ready to tolerate the uptick. If the blasting process begins to hurt in an uncomfortable way as you apply more pressure, STOP. Go back to light and brisk and you will (I Promise You) work your way back to that much pressure, but in a time when your fascia and your body is prepared for it.

The claws on each of your fasciablaster devices are designed for releasing and smoothing the fascia layer of tissue protecting your muscles first, and then move into the myo-fascia aka fascia inside the muscles. This is why it’s so important to restore the tissue layer by layer, a little bit at a time.

You remember the old adage: Slow and Steady Wins the Race. This could not be truer about your FasciaBlasting technique and the manipulation of the fascia.

Another Good Reminder: YOU ARE IN COMPLETE CONTROL OF THE FASCIABLASTER.  

The self-massage tool will only go and do what you tell it to do. So, stay in control of your pressure and speed and be the owner of your blasting sessions. You are the only one who can help or hurt you, so listen to your body and its natural reactions to your fasciablasting. Your body will tell you exactly what it needs and together, your body and the FasciaBlaster can steadily, yet very productively relieve you of pain, soften the appearance of cellulite, decrease inflammation in your body, increase your metabolism, improve your collagen remodeling, and decrease subcutaneous fat with every FasciaBlasting session you take.

Take into account that because of the deep massage that your muscles will be getting, you will be increasing the blood flow to the areas you are FasciaBlasting.  Increased blood flow to an area that was restricted can result in bruising after your sessions with this self-use massage tool. If this happens, there is no need to panic. Healing bruises are part of the tissue healing process and are expected as part of FasciaBlasting. The amount of bruising will depend on how bad the tissue is to start with and how aggressive you choose to blast. Bruises are expected to  clear up within a few days and are nothing to worry about. In the event that your bruising is staying for longer periods of time, use the tool with a MUCH  lighter touch (Do not apply as much pressure as before.) in the future. The most important thing is to listen to your own body and to not rush yourself whenever you are using a new fitness tool in your daily regimen.

FasciaBlaster and Ashley Black Guru Reviewed

Customer Reviews for the FasciaBlaster for the device have been widely positive. Even though a lot of people who have purchased FasciaBlaster tools bought it for cellulite, people have used it for everything from hair growth to wrinkles, back pain, acne scars, and even treating their pets with wide-spread success. Check out fasciablasterreviews.net to gather some insight from others just like yourself that have already seen great success with their FasciaBlaster tools.

FasciaBlaster Reviews To Read:

Ladies, are you working on your fascia system?  – The Violet Fog

The lowdown on that crazy “fascia-blasting” tool you saw on “Keeping Up With The Kardashians”

What Even Is Fascia & Why Are People Talking About It? – Refinery29

The real reason to trust what the FasciaBlaster can do is because of the way the inventor and designer herself used the product successfully. Ashley Black has both overcome her own illnesses and her battles with varying levels of constant pain all over her body by successfully employing the FasciaBlaster and the proper techniques consistently for long periods of time.

Now, Ashley Black has become Ashley Black Guru and knows that it is her life’s calling to help others find similar relief with the FasciaBlaster tools and her wealth of knowledge about fascia first hand. Ashley Black was  in such high demand not just by people dealing with cellulite issues, but with many professional athletes (a number of players from the New York Yankees  among other MLB organizations) Hollywood’s elite, Royals and billionaires trying to find relief from all types of injuries and performance issues. Her demand was much higher than her supply, so she invented the FasciaBlaster with the intention of having her clients help themselves.

Then, with the epic results from everyday users, the FasicaBlaster craze began and Ashley now devotes herself full time to the Fascia movement and training people to take care of themselves.  With such a varied and exciting and massive fan base of successful Fascia Blasters, there is no doubt that the FasciaBlaster and Ashley Black are doing something right and we should all try it for ourselves. And if over a million fans weren’t enough, there is even a peer reviewed and published study in a medical journal about the FasciaBlaster tools that proves what Ashley Black has been preaching for over a decade.

Who knows what amazing things might happen to your body after a few months of consistent fasciablasting?

In recent and exciting news out of the Ashley Black Guru camp, the U.S.A.’s premier business awards program, the American Business Awards honored Ashley with the highest honor given throughout the year by the prestigious platform. Ashley received 2020 American Business Awards Entrepreneur of the Year – Health Products and Services. All organizations operating in the U.S.A. are eligible for nominations – public and private, for-profit and nonprofit, large and small. More than 3,600 nominations from top organizations in virtually every industry were submitted this year for consideration in a wide range of categories.

Ashley Black also saw the overdue release of her 2018 TED Talk, How Cellulite Saved My Life. Ashley gave her talk during a day-long TEDx event in Chicago. Ashley was one of a short list of powerful and influential women from every walk of life that were all asked to bring their knowledge to the TED platform that day.  Ashley spoke about her decades of research on fascia manipulation and reported the peer-reviewed and scientifically-backed conclusions that fascia manipulation reduces systemic inflammation and reduces pain in all parts of the body, it calms the appearance of cellulite to almost nothing, it regenerates fascia connective tissue (the only non-invasive treatment to do so in history),it speeds your metabolic rate,  along with a host of other positive and healthy effects that it has on our bodies.  To watch Ashley’s TED Talk, click on the link below to find the video on YouTube. 

Ashley Black Speaks to ideas of fascia manipulation and cellulite transformation to almost nothing.

This self-massage tool has already been a huge help to hundreds of thousands across the world and I know that if you take the proper steps to use the tool correctly while listening to your body and its response, you can experience all of the wonders of Ashley Black’s FasciaBlaster for yourself.

The post How to Use Ashley Black’s FasciaBlaster Properly: appeared first on Social Media Explorer.

]]>
A Look at Several Social Media Platforms Poised to Make an Impact In the Near Future https://socialmediaexplorer.com/content-sections/movers-and-makers/allsocial/ Fri, 15 Nov 2019 19:58:50 +0000 https://socialmediaexplorer.com/?p=35789 Social media giants Twitter, Facebook, and Instagram have dominated the marketplace for several years now....

The post A Look at Several Social Media Platforms Poised to Make an Impact In the Near Future appeared first on Social Media Explorer.

]]>

Social media giants Twitter, Facebook, and Instagram have dominated the marketplace for several years now. However, multiple platforms have emerged over the last year that shows major promise. Analysts project that many of these apps will eventually pose a threat to the established hierarchy. Companies and investors are also excited about these future platforms, as they have the opportunity to potentially receive huge rewards for aligning with these platforms at an early stage. With that being said, here is a look at some of the emerging social media platforms.

Lasso

Created by Facebook, Lasso lets users create short videos that they can share through their Facebook Stories. Users can add filters and effects to their videos for more creativity. The majority of users enjoy creating skits, singing, and dancing videos.

Lasso offers users multiple shooting speeds for their videos, as well as the ability to take slow-motion shots.

Lasso developers say that they will add a feature that allows users to share their videos on Instagram in the near future.

AllSocial

AllSocial is a social media platform that puts the user first. With a mission of connecting worlds, AllSocial creates an open, safe and secure community that fulfills the Internet’s original promise of connecting people.

With AllSocial, 100% of their content is delivered to all followers 100% of the time. AllSocial has purposefully retained this chronological method for their newsfeed, allowing users to see every single post from those they follow and allowing their own important messages to actually be seen by every follower.

In October, the new platform surpassed the 1 million users mark. AllSocial is available via desktop or app from the Google Play or Apple store.

Tik Tok

Previously known as Musical.ly, Tik Tok is a social network based on creating, sharing, and searching for user-created music videos. Tik Tok creates challenges that encourage users to make content based on a specific theme.

The platform has a Duet feature that allows users to integrate their videos with someone else’s. Users have the ability to live-stream themselves and interact with others through online chat. Users also have the ability to purchase the currency that they can use to buy icons for their favorite live streamers.

Tik Tok is considered a great place for companies to promote their services and work with influencers.

Steemit

Based out of New York City, Steemit is a blockchain-based blogging and social media platform that allows users to earn money for creating appealing content. Users are compensated through the cryptocurrency STEEM. As users start to create appealing content, they’ll get paid. Users can also earn money by supporting content that their peers made on the platform. Users can take their digital STEEM tokens and exchange them for cash. Steemit users rely on up-votes to earn more money and also receive great visibility. Users have the option to post about multiple topics, including photography, sports, and music. Steemit allows bloggers to share their content and gain an audience.

Caffeine

Caffeine is a social broadcasting platform that allows users to create live broadcasts for their followers to view while also interacting with them in real-time. Caffeine primarily focuses on gaming, entertainment, and cooking. The platform has a socially driven recommendation system that makes it easy for people to find the content that they want to view. Users also have the ability to monetize their content.

Many companies are using Caffeine to hold live Q&A sessions with their customers, while also giving them an inside look at the company.

The post A Look at Several Social Media Platforms Poised to Make an Impact In the Near Future appeared first on Social Media Explorer.

]]>
Crate Club Group Brings You the Online Magazine SOFREP: Military Grade Content https://socialmediaexplorer.com/content-sections/movers-and-makers/crate-club-group/ Thu, 14 Nov 2019 05:51:19 +0000 https://socialmediaexplorer.com/?p=35773 The Crate Club Group Presents SOFREP.com, an online magazine that creates news and content around...

The post Crate Club Group Brings You the Online Magazine SOFREP: Military Grade Content appeared first on Social Media Explorer.

]]>

The Crate Club Group Presents SOFREP.com, an online magazine that creates news and content around the World of Special Operations.

The magazine consolidates multiple popular web properties into a single, large-scale destination for military interest and elite special operations forces content, creating the “Superhero Universe of Special Ops Content.”

SOFREP.com Reports on Notable Content Every Day of the Week

The magazine has earned special praise in the journalism community for a list of articles. One of these was a breaking story by Managing Editor of SOFREP.com and a veteran of the Greek Army (National service with 575th Marines Battalion and Army HQ), Stavros Atlamazoglou. This history-changing story only broke weeks ago.

BREAKING: DELTA FORCE RAID KILLS LEADER OF ISIS

On Saturday, October 26, 2019, a Joint Special Operations Command (JSOC) operation in Syria resulted in the death of Abu Bakr al-Baghdadi, the leader of the Islamic State and one of the most wanted men in the world. The JSOC operation took place in the Syrian province of Idlib and sources with private knowledge of the plan confirmed to SOFREP that the assault force came from Delta Force and the 75th Ranger Regiment.

President Trump tweeted at the wee small hours of Sunday morning that “Something very big has just happened!” The White House alerted the country to expect a big announcement to come down today.

According to reports received by Newsweek, President Trump had approved the action almost a week earlier.. Although there is little skepticism that the Delta team got its guy, complete confirmation is pending on the DNA examination from the terrorist leader’s remains.

After his (al-Baghdadi) forerunner was killed by a joint U.S.-Iraqi Special Operations team, the militant cleric climbed the rocky ranks of power and in 2010 became the commander of the Islamic State of Iraq (ISIS) – which he increased to the Islamic State of Iraq and al-Sham (the Levant) in an attempt to encroach into the neighboring countries, which were encountering severe civil strife as an outcome of the Arab Spring. In Syria, that unrest turned in to a bloody civil war. Abu Bakr al-Baghdadi had a $25 million bounty on his head.

The editorial team at SOFREP.com was the first to acquire details on how Delta Force conducted the raid on al-Baghdadi and was the first publication to discuss the reason that Delta Force was called on instead of SEAL Team 6.

An interesting note to the reader: If you were ever looking to contact SOFREP Managing Editor, Stavros Atlamazoglou, you can ‘usually find him on the top of a mountain admiring the view and wondering how he got there’. With a central subject focused so heavily on the heavy subject matter that naturally comes along with ‘military-grade content, it’s nice to know that a sense of humor will always be found inside the tough content on SOFREP.com and that can be validated in the author byline of the online publication’s Managing Editor.

INSIDE THE TEAM ROOM: U.S. NAVY SEAL SNIPERS

If you haven’t already heard, SOFREP just released the long-awaited return of “Inside the Team Room” with U.S. Navy SEAL Snipers!

This series is available exclusively to our Team Room members. Not a Team Room member yet? We’ve released the first three episodes for free on our SOFREP YouTube channel. Check them out below.

In 2012 SOFREP.com published the first Team Room series featuring Navy SEAL and American Sniper, Chris Kyle. SOFREP founder Brandon Webb had the thought for a show concept that would take viewers behind the scenes and since then, the series has been viewed millions of times behind the SOFREP Team Room members division and has featured the more notable authors, and characters in the Special Operations community.

INSIDE THE TEAM ROOM: U.S. NAVY SEAL SNIPERS  – Check out EPISODE 1: Introductions

We Tell It Like It Is

The editorial staff of SOFREP does not gush about the United States military; rather, they tell the truth or as their website touts, they simply ‘tell it like it is’. An example of this is in an article that details the Army’s controversial decision to purchase a large number of Sig Sauer pistols for its soldiers. The handgun model in question was full of defects, and Sig Sauer competitor Glock issued a formal complaint to the Department of Defense alleging that the Army was putting pistols into the hands of its soldiers that did not meet their own quality standards.

While Sig Sauer is working with the Army to resolve the issues, the author implies that purchasing them in the first place was a bad decision. He also notes that many of the faulty guns were issued to service members and that the problems with these guns needed to be fixed ASAP.

We want our audience to tell it like it as well.  Review our services here! Crate Club on TrustPilot

Crate Club Group Created SOFREP to Put an Emphasis on the Elite

SOFREP reporting often focuses on the best of the best: the elite special forces teams. In one notable article, the author compares and contrasts Delta Force and SEALTeam Six. The article came in the wake of confusion over exactly which branch of the military was responsible for taking out Bin Laden.

He points out that one of the units emphasizes old-school fighting techniques that are at the very core of combat. The other, by contrast, is about employing the emerging fighting techniques of the future in order to be on the vanguard of how wars are fought.

From there, he gets into a comparison of how the two units select team members. One looks closely at the results of tryout exercises in the Appalachian Mountains while the other emphasizes the soldier’s reputation in previous field exercises and actual combat.

SOFREP Radio

SOFREP radio is a companion site to the magazine’s main site and offers podcasts featuring interviews with military and other experts. The content can be about pretty much anything a person of action would be interested in. For example, one recent episode is about fighting pirates on the high seas. Another features an interview with an American astronaut.

Brandon Webb

Brandon Webb is the founder of SOFREP, a major partner in the Crate Club Group, and is involved in many other ventures across the digital; landscape when it comes to the men’s lifestyle industry. Brandon Webb is a former Navy SEAL and a New York Times Best Selling author who has written widely about service, leadership, survival and other topics. A warrior, entrepreneur, and writer, his brands are a must-follow for those interested in all things Special Forces.

Don’t Forget About SOFREP’s Crate Club

Crate Club offers a way for subscribers to receive special military and survival gear at regular times during the year. As described on their website at crateclubgroup.com, “The Crate Club, commonly referred to as ‘James Bond in a Box’, has grown into a multi-level subscription coveted by thousands of people. Each delivery contains the very best gear on the planet and every single product must pass the scrutiny from a panel of Special Operations professionals. From custom-designed products to Spec Ops curated exclusive items, the Crate Club is sworn to quality when quality truly matters.”  No one could have said it better.

The newest offering under Crate Club Group is the SOFREP Academy which saw a successful first edition last summer at the Virginia International Raceway. SOFREP Academy was started by it’s leading partners to get their subscription base involved and to help establish a firm foundation for what Crate Club was meant to be all along, a living, breathing community of real people. The academy is an excellent means by which to build and strengthen that community each summer in a place where ‘guys can just be guys’.  

Brandon Webb, SOFREP.com curator and Crate Club Group Partner, is already gearing up for SOFREP Academy weekends that are in the works for Summer 2020. There are early bird buying specials for anyone who signs up for next summer’s academy weekends now! If you would like to stay up to date on the details about the 2020 SOFREP Academy or even sign up to be a part of the community, click here.

Follow Crate Club on Instagram!

The post Crate Club Group Brings You the Online Magazine SOFREP: Military Grade Content appeared first on Social Media Explorer.

]]>