Influencer Marketing Can Be An Easy Button
There is no Easy Button in social media marketing, but Jason Falls says there's one scenario that can get you…
Online Public Relations
Jason Falls What Motivates Bloggers?
If you’re a public relations or communications person who works with bloggers, you’ve probably figured...
Stephanie Schwab 10 Things I Hate About You (As a Blogger)
You broke my heart. So you leave me no choice: I have to break up with...
Blake Cohen Connecting With Super Bloggers? Think Content.
Robert Scoble doesn’t strike me as a media baron. When I had lunch with the...
Mark Ivey Is your Agency Social? You better find out soon!
I recently conducted an interesting test. I was interested in finding a public relations firm...
Nichole Kelly Customer Service Goes Social With Groubal
There’s little question customer satisfaction and loyalty are inextricably intertwined. In our value-conscious, post-recession world,...
Heather Rast BlogDash Launches, Offers Media Database Alternative For Blogger Outreach
BlogDash bills itself as the way media databases should work. The blogger outreach alternative to...
Social Media Does Not Equal PR
Lately I’ve gotten involved in a number of discussions with public relations people who are...
The Cautionary Tale Of Mom (And Other) Bloggers
Last month I was asked to speak at the Modern Media Man (M3) Summit, an...
Why PR May Not Win The Social Media Agency Wars
The default position lately seems to be that social media is being grasped best by...
It’s Not About Influence, It’s About Trust
If you did a tag cloud on what was being bounced around the social media...
Six Steps For Dealing With Detractors
Dealing with detractors is perhaps one of the biggest pain points for companies just starting...