7 Mistakes to Avoid Making When Targeting B2B Customers
In the realm of business-to-business (B2B) marketing, the profound comprehension of your clientele and the...
b2b marketing
Full Editorial 2020 State of B2B Influencer Marketing (IM) Report from TopRank
With more than 350 brands surveyed and interviewed, the report enables B2B marketers to make...
Sarah Evans How to Redeploy Sales Teams in a #WFH World
Aligning Sales and Marketing is one of the top challenges that many CMOs face, especially...
Drew Neisser The Best of Social Media Explorer – Dec. 16 2016
Hi! I’m Don Power, one of the Managing Editors at Social Media Explorer. Every week,...
Don Power 5 Social Media Marketing Tricks to Finally Reach B2B Buyers
A recent study by Demand Gen Report shows 73 percent of B2B buyers have less...
Aseem Badshah Dear B2B, It’s Totally OK to Copy Our Outfits, Love, B2C
Great content that doesn’t play by today’s rules get overlooked in lieu of content that just knows how to present…
Blake Cohen Is Mobile Important In Your B2B Social Media Strategy?
Editor’s Note: Today’s offering is a guest post from my friend and author Eric Schwartzman....
Jason Falls B to B Companies: Social Marketing and A Cautionary Tale
Dear John, I’m sorry to have to say this to you but I don’t want...
Ilana Rabinowitz