July 2012

Exploring The Challenges of B2B Social Media

Social media in a business-to-business (B2B) environment offers interesting challenges to the marketer. The incorrect...

Jason Falls Jul 23, 2012

Social Media Monitoring

SoLoMo Show Ep 28: Deep Dive into Social Media Monitoring and Measurement with ViralHeat’s Erin Robbins O’Brien

The SoLoMo Show is a weekly podcast hosted by Adam Helweh and Cory OBrien. Each...

Adam Helweh Jul 21, 2012

Social Media Marketing

How Long Should Your Blog Post Be?

Ike Pigott explains how long your blog posts should be, (In almost as few words as this description.)

Ike Pigott Jul 20, 2012

Social Media Measurement

Metavana Mix: Social Complexity, SparkScore Simplicity

Metavana is a new-on-the-scene semantic-analysis vendor whose core science invokes a supposed universal descriptive pattern, the...

Seth Grimes Jul 20, 2012

Digital Marketing Social Media Marketing

Slidedeck Plugin Helps Make Your Website Dance

Slidedeck's Wordpress plugin gives you the ability to build dynamic content sliders or slide shows for your blog or website.

Jason Falls Jul 19, 2012

Social Media Events Social Media Keynote Speaker Social Media Marketing Training Social Media Speaker Social Media Training

Integrating Social, Digital and Traditional Marketing

Jason Falls interviews Tamsen McMahon of allen+gerritsen about integrating social, digital and traditional marketing, applying the scientific method in social…

Jason Falls Jul 19, 2012

Social Media Marketing

Is Twitter’s LinkedIn Denial A Shot In Its Own Foot?

Twitter's recent disconnection with LinkedIn may cause trouble for LinkedIn, but more for Twitter itself. Was it a smart move?

Jason Falls Jul 18, 2012

Social Media Marketing

How To Turn Facebook Into Your Single-Most Effective Marketing Tool

Facebook can serve a great marketing purpose for companies -- by helping develop marketing personas of customers based on their…

Ilana Rabinowitz Jul 18, 2012

Social Media Monitoring

Never Trust Sentiment Accuracy Claims

Social media monitoring and research tools with natural language processing often claim 75, 85 or even 95 percent accuracy in…

Seth Grimes Jul 17, 2012

Social Media Marketing

The Kat’s Out of The Bag

One-time contributor Kat French returns to Social Media Explorer as operations manager and will oversee Exploring Social Media as well…

Jason Falls Jul 16, 2012

Social Media Events Social Media Keynote Speaker Social Media Marketing Training Social Media Speaker Social Media Training

The Challenges of Social Media In The Enterprise

H&R Block's Scott Gulbransen discusses strategies for attacking the implementation of social media marketing and social business at enterprise corporations.

Jason Falls Jul 16, 2012

Social Media Marketing

SoLoMo Show Ep 27: Google+ Updates, Twitter Expands Mobile & How to Make Amazing Infographics

The SoLoMo Show is a weekly podcast hosted by Adam Helweh and Cory OBrien. Each...

Adam Helweh Jul 14, 2012

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