Episode 3 of our Holy Fark! series with Fark.com founder and author Drew Curtis turns the focus on traditional media. Curtis says newspapers and television news aren’t in trouble, as many industry watchers say, they’re just used to larger profits. He then takes us through an explanation of why the Internet is outing the advertising model of legacy media as a rip-off and asserts that social media is “the way to go” in terms of reaching audiences.

[youtube]http://www.youtube.com/watch?v=SqUljvpWcss[/youtube]

For more, check out Holy Fark! Part 1 and Holy Fark! Part 2.

[tags]Drew Curtis, Fark, Fark.com, advertising, media, newspapers, mass media, Jason Falls[/tags]

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By Jason Falls

Jason Falls is the founder of Social Media Explorer and one of the most notable and outspoken voices in the social media marketing industry. He is a noted marketing keynote speaker, author of two books and unapologetic bourbon aficionado. He can also be found at JasonFalls.com.