The PR Guide To Media & Blogger Personalities
A new survey of blogger and media editors shows interesting insights into their personalities and preferences for being pitched by…
Jason Falls
Jason Falls On Entrepreneurship, Success, Failure and Personal Branding
Jason Falls shares lessons learned in success, failure and personal branding as he launches JasonFalls.com as a thought leadership blog.
How To Separate Strategies from Tactics
Confusing tactics for strategies is an easy pit to fall into. Jason Falls describes how to differentiate between the two…
How To Make Your Facebook News Feed More Relevant
Jason Falls shares some tongue-in-cheek recommendations for filtering your Facebook friends. Doing so makes your news feed more relevant.
G2 Crowd The Incredibly Useful Yelp of Business Software
Jason Falls introduces G2Crowd, a software review platform for business software. It's the Yelp of business software and platforms.
How Do You Compete Against Big Money?
Jason Falls was asked the question, "How do I compete with big-dollar competitors." His answer is blunt, but honest.
AboutLocal Brings Smart Social Listening To Everyone
Jason Falls introduces AboutLocal, a free platform to monitor and listen to social media conversations located around a business location.
Edgar Innovates In The Social Sharing Space
Jason Falls reviews Edgar, a social media content management platform (a/k/a social sharing tool) and says it's good and has…
The Ice Cream Principle of Search and Social
As giddy as we social marketers get about engagement, content marketing and social media platforms,...
Switcher Studio Democratizes Video Production
Jason Falls introduces us to Switcher Studio, a new video production app that takes streaming iPads and iPods and turns…
The Best Way To Handle A Crisis Is Become Your Critics
When your organization finds itself needing to handle a crisis, one effective tactic is to become your own critic. Jason…
If The Metric Isn’t Money, You Cannot Measure ROI
Jason Falls explains that not all business objectives can be measured in terms of ROI. And that's ... okay.